Rich Tea Film LTD
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Colour Story

Creativity brought to life

Having worked with Milliken for a long time, we've been able to immerse ourselves in their design ethos and gain a close working relationship that ensures we retain a good understanding of their key principles through creating their products. The colour stories project allowed us to collaborate on a wider industry statement for them, outlining some of the key trends and foundations that have been following and underlining the creative intention behind their overall design direction.

Laying the foundation of design

Through this scripted narrative, we have been able to creatively bring to life their findings into a visually interesting and stylised delivery. Intended as both a statement to their exiting and new clients, as well as a comment to the wider floor coverings and design industry, Milliken wanted to push forward to show openly how they push the boundaries of creativity and palette through some of their industry-leading technologies.