The Annual Dinner is a way for techUK members gather together over dinner to connect and review the year. Being held at The Brewery and including guest speakers such as Karen Bradley MP and BBC’s Emily Maitlis, this was not an event to go unnoticed. We created seven short 60 second social videos for sharing on the techUK website, LinkedIn, YouTube and Twitter. The videos were comprised of interviews with key techUK stakeholders and sponsors answering questions surrounding key topics from the year. We also created two extra focused comments from the techUK President to be sent out to all of their members. Our aim throughout was to showcase and portray the glamour of the event, as well as to help encourage interest for next year’s dinner in a way which was informative rather than just visually pleasing.